This is the first market where the newest entrant to Mondelez's global chocolate portfolio will be launched, Siddharth Mukherjee, director, chocolate category & media, Mondelez India Foods Ltd, said in an exclusive conversation with Business Standard.
Anticipation of weak sales this festive season due to deficient monsoon, especially outside big cities.
Spends by e-commerce players have now touched Rs 1,000 crore.
Health Minister Harsh Vardhan's recent request to Finance Minister Arun Jaitley - for an increase in tax on cigarettes from 45 per cent to 60 per cent in the coming Budget - seems to have had a serious impact on cigarette smokers' pockets.
The report analysed product launches of 2011, their success over three years, and reported 31 of the 14,509 products introduced that year were received well by consumers.
Relaunched and indigenous brands fare better in India.
Jaipuria has not specified the amount he is looking to raise, but says this is the right time to tap the capital markets.
The oralcare major has kept its ears firmly to the ground, pushing products into the hinterland and is holding fort in urban India with innovation for continued volume growth.
This comes in the wake of allegations of financial irregularities by the erstwhile management led by Harish Moolchandani.
Growth in cities has lagged villages as consumers troubled by persistently high inflation have cut spending in the past two years.
However, international fast-food chains have had to change this business model completely, to adapt to Indian preferences.
As far as Saffola is concerned, oil and oats have been successful segments.
Indian consumer durable market faces competition from Korean dealers.
The heat wave that began a few weeks ago as well as the prediction of a possible El Nino weather phenomenon this year has beverage and ice-cream makers hope for a 15-20 per cent growth in sales in May
Improve speed of delivery, introduce smaller packs, create greater value
The move to launch two new premium products back-to-back is significant since it marks the first attempt by Amul to trade up its portfolio.
Big brands are keen to tie up with IPL for advertising purposes.
Peter Broegger, senior vice-president (Asia-Pacific), Mattel East Asia, will visit India this month in an attempt to restore confidence among stakeholders, rattled by a spate of departures by senior executives.
The branding exercise is estimated cost Rs 100-200 crore to the Tata Group.
Harsh Mariwala, outgoing MD of Marico has high hopes from Saugata Gupta.